The global home improvement market is booming as homeowners focus on upgrades, energy efficiency, and smart features instead of moving. In 2026, the market is projected to reach approximately USD 970–984 billion globally, with strong growth in both DIY and professional segments.

Below, we break down the latest home improvement market trends and statistics shaping the industry in 2026 and beyond.

Market Overview

  1. The home improvement market was valued at USD 931.6 billion in 2025. The market is expected to grow from USD 970.3 billion in 2026 to USD 1.4 trillion in 2035. gminsights
  2. The home improvement market is growing at a CAGR of 4.1%. gminsights
  3. In 2023, households spent EUR 5.2 billion (USD 5.66 billion) renovating their dwellings and residential buildings. thebusinessresearchcompany
  4. North America was the largest region in the home improvement services market share in 2025. thebusinessresearchcompany
  5. The LIRA projects that year-over-year spending on home renovation and repair will rise by 2.4 percent in early 2026 before easing to 1.9 percent in the third quarter of the year. jchs
  6. Total homeowner remodeling spending is expected to reach $524 billion in early 2026. jchs
  7. Market Leader was the Home Depot, which led with over 17.8% market share in 2025. gminsights
  8. Top 5 players in this market include The Home Depot, Lowe's Companies, Sherwin-Williams, Stanley Black & Decker, and Masco Corporation, which collectively held a market share of 31.1% in 2025. gminsights
  9. The Federal Reserve has documented that mortgage rates peaked at 6.5% in 2023 versus only 3% back in 2021. gminsights
  10. The Census Bureau has shown that the home ownership rate was at 66.2% in 2025. gminsights

DIY vs Professional (DIFM) Breakdown

  1. DIY segment expected to capture 60% share by 2035. Research Nester
  2. US DIY market growth: USD 57.13 billion (2026–2030, 3.8% CAGR). Technavio
  3. Average DIY spending per project: USD 4,400 (recent rebound). HIRI
  4. 87% of DIYers are confident in a good ROI. The Farnsworth Group
  5. Most planned projects in 2026: under USD 5,000. HIRI
  6. DIY product volumes expected to rise 1.3% heading into 2026. HIRI
  7. In 2024, at least 80% hire a professional for their home maintenance. HIRI

Furniture Market Statistics

  1. The United States furniture market size is valued at USD 193.60 billion in 2025 and is forecast to reach USD 232.61 billion by 2030. modorintelligence
  2. The United States furniture market is growing at a 3.74% CAGR. modorintelligence
  3. Home Furniture commanded 63.1% of the United States furniture market share in 2024. modorintelligence
  4. Hospitality Furniture is projected to advance at a 4.54% CAGR through 2030. modorintelligence
  5. Wood held 56.23% of the United States furniture market share in 2024. modorintelligence
  6. Plastic and polymer furniture are on track for a 4.70% CAGR to 2030. modorintelligence
  7. The mid-range tier captured 43.14% of the United States furniture market size in 2024.
  8. The premium tier is set to rise at a 4.31% CAGR. modorintelligence
  9. The bedroom furniture segment accounted for the highest market share, 35.69% of the global furniture market in 2025. grandviewresearch
  10. Demand for storage furniture is projected to rise at a CAGR of 7.6% from 2026 to 2033. grandviewresearch

Decor & Soft Furnishings

  1. The global home decor market was valued at USD 960.14 billion in 2024 and is projected to reach USD 1,622.90 billion by 2030. grandviewresearch
  2. The global home decor market is growing at a CAGR of 9.4% from 2025 to 2030. grandviewresearch
  3. In 2024, the North American home decor industry dominated the global market, with a revenue share of 36.7%. grandviewresearch
  4. According to a survey, over 82% of respondents are willing to shop for home decor online.
  5. Consumers also spend an average of USD 1,598 on home decor activities.
  6. Textiles are projected to expand at a 7.28% CAGR through 2031. mordorintelligence
  7. Floor coverings held 35.72% of the home decor market share in 2025. mordorintelligence
  8. DIY and mass merchandisers are expected to lead to the fastest 7.91% CAGR to 2031. mordorintelligence
  9. Mass and value offerings commanded 60.58% of the home decor market share in 2025. mordorintelligence
  10. The premium bracket is set to grow at a 6.93% CAGR. mordorintelligence

Spending Breakdown by Segment

  1. Tools and building materials represent 57% of spending. globalgrowthinsights
  2. The kitchen segment contributes 19% to the DIY home improvement market. globalgrowthinsights
  3. 46% of homeowners undertake minor kitchen upgrades. globalgrowthinsights
  4. DIY kitchen improvements have increased by nearly 33%. globalgrowthinsights
  5. Painting and wallpaper dominate with a market share of approximately 18%. globalgrowthinsights
  6. 52% of DIY consumers invest in personal toolkits. globalgrowthinsights
  7. Technological advancements have led to a 28% growth in cordless and smart tools. globalgrowthinsights
  8. Around 39% of consumers prefer energy-efficient and durable materials to reduce long-term costs. globalgrowthinsights
  9. Flooring represent 9% of the DIY market. globalgrowthinsights
  10. 47% of households have shifted to LED lighting, resulting in a 32% increase in DIY lighting installations. globalgrowthinsights

Smart Home

  1. The entertainment and other controls segment held the largest market share of almost 30.0% in 2025. yahoo
  2. Smart Home is projected to have a market volume of US$222.90 billion by 2027. scoop
  3. 2% of households (equivalent to approximately 22 million homes) have multiple smart home products. market
  4. Audio-video products are the most prevalent, with a substantial 56% ownership rate among households. market
  5. The Security segment demonstrated remarkable expansion, soaring from $6.26 billion in 2017 to an anticipated $33.73 billion by 2027. scoop
  6. Smart features can raise home value by up to 10%, making them one of the strongest upgrades for property resale. ramshahome
  7. 97% of smart home users report high satisfaction, proving that smart devices deliver real comfort and convenience. ramshahome
  8. More than 70% of smart devices run on Wi Fi, making strong internet connectivity essential for every smart household. ramshahome
  9. The median of total home improvement spending is hovering about $11,500. hiri

Renovation & Finishing Products

  1. Major renovations tend to happen once every 15–25 years. gallerykbny
  2. Gen X and Baby Boomers continue to dominate kitchen renovation activity, accounting for the largest share of remodel projects (35% Gen X, 32% Boomers). gallerykbny
  3. The best return on investment (ROI) for replacing a garage door is 268% in 2026. amerisave
  4. The 30% rule says that you should only spend 30% of what your home is worth right now on repairs. amerisave
  5. American homeowners spent more than $600 billion on home renovation costs in 2024. amerisave
  6. Kitchen and bathroom renovations tend to be the most expensive, in the neighborhood of $80,000. amerisave
  7. Owners of homes built before 1940 spent 50% more on renovations. amerisave
  8. More than one in 10 homeowners say they plan to focus on flooring upgrades in their remodels this year. har

Challenges & Opportunities

  1. The home improvement products market is expected to average 4% annual growth from 2026 to 2029 to USD 688 billion. HIRI
  2. Aging US housing stock (average 40 years) creates sustained demand. eyeonhousing
  3. Tariff-affected products may see 5–20% price increases. Housebeautiful
  4. DIY hours fell to a five-quarter low of 29 hours. thefarnsworthgroup
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